Are you an extremely efficient organisation in what you have always done, but sales are lagging or plateauing – so you cut your costs and prices? Perhaps you’re a product only based organisation, and your customers are continually asking for more of you? Or are you an organisation that hasn’t changed for a long time, …
What came first – the chicken or the egg? This age old question can also be applied to productivity and innovation. In the recent Australian Institute of Management/Melbourne University survey “Innovation. The New Imperative”, Prof Danny Samson analysed results from over 1500 surveys from AIM members. The results can be summarised as …”firms with proven …
Successful designers are typically remembered for the beautiful things they make that have function as well as form. They excel at delivering the emotional connection we have with products – and that is why we buy. This can be applied to all types of businesses and types of problems – it is not just about …
Design-Led Innovation – The Secret to Customer Centricity Details »