Customer Experience

Innovating the Customer Experience to stay ahead of the competition is essential for any B2B or B2C organisation.

Read our blogs for insights on what’s worked and what hasn’t. Connect with Hargraves to share experience.

Sharing the secret to happy customers

Organisations are constantly trying to understand their customers and how to serve them better. We all know that improved customer experience through serving customers better means more sales and improved financial performance. The figures are well and truly in.   Customer Experience (CX) has been the battle ground of this century with customer surveys dominating…

Delivering a more meaningful customer experience

Good Customer Experience (CX) can mean many things to different people. While it’s not exactly rocket science to pinpoint the general levers of customer experience, at an individual level we might weigh these factors differently. For example, at a restaurant I tend to prioritise my impressions of the food and general atmosphere over the service. Reading…

The Missing Piece in the Puzzle

The Missing Part for Business Model Innovation: The Process “The Business Model Canvas is a tool many managers and innovators are familiar with. It has been used as a starting and endpoint in many business model innovation projects around the world. The question many have is what process can be used to make this transformation…

Case Study: Identifying and selecting consumer trends

Hargraves’ members explored the theme of ‘identifying and selecting consumer trends to drive projects and to bring the voice of the customer into the commercialisation process’. Deloitte outlined some of the big picture trends in the digital age that have affected business models of nearly all companies. The key to responding is to make your…

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